Going through the situation of COVID-19 together for a while We have clearly seen the changing behavior of consumers. We see a lot of new tools and innovations, especially in marketing, because of course every business struggles to find new ways to survive. In the end, we will not keep pace with our competitors and will eventually be forgotten. Today we would like to update some good information that we hope to use.
1 The Mar Tech trend is extremely strong, of course, when we can’t meet each other during the COVID period. We will continue to be able to communicate with our customers in an uninterrupted manner. Businesses are looking for methods and marketing assistants to use in analytical thinking to solve this problem. Create a cool campaign or strategy.
2. Personal Data Transformation We may have entered the name, phone number, or e-mail address for the product brand. Of course, they didn’t just ask us to send back the product information alone. But businesses can use it to analyze our specific needs as well. We often wonder why we suddenly see some ads that we haven’t seen very often before.
3. Digital advertising is extremely mature because everyone can access shopping at their fingertips. Because mobile phones are intermediaries, they will make shopping easier for us. Therefore, the ads must also be full, whether it is Facebook, Instagram, Youtube, TikTok, or even food ordering applications like Grab, which have been selling ads for a while as well. Any channel can reach a large number of people. Advertising money will flow to that.
4. The careers of influencers and content creators are very strong as a result of No. 3 and increasing advertising spending. As a result, there is more outsourcing of products through influencer mediators as well. because it can reach the target group quickly. And viewers are often willing to come and see the ad themselves. resulting in a higher percentage of sales
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